Lower 6th Business students are currently studying the Marketing module of the course. To complement this element of the course and further their understanding of the difficulties of New Product Development, students were presented with the following creative challenge in their lesson on of Global Entrepreneurship Week:
Felsted Scrap Heap Challenge 2020
Brainstorm and come up with as many ideas for repurposing and reusing household waste, with a view to creating a new sustainable, marketable product.
Items that could be included:
The students would normally have taken part in the DECA Ideas Challenge as part of Global Entrepreneurship Week (GEW), however due COVID-19, classroom protocols prohibited this in its normal format.
Harry G & Freddie
Eloise B & Yuni L
Hannah MD & Arabella S
The students will revisit some of their ideas and concepts over the remainder of the module, when studying Segmentation, Targeting and Positioning and Marketing Strategies with use of the 7P’s. This will facilitate greater understanding and appreciation of the difficulties faced by businesses.
Felsted Sixth Form